The ultimate professional curriculum in the bid/proposal space

Designed for new hires and seasoned professionals, this program framework provides all the methods, tools and structures to cover the entire proposal process, from RFP analysis to document production, from proposal office installation to proposal presentation.

Spanning 12 weeks, 10 modules contain loads of hands-on examples and best practice guidance to develop winning proposals — all aligned with APMP's Body of Knowledge (Association of Proposal Management Professionals) as well as with CSK's BidMaster™ framework.

Participants learn effective strategies for preparing and submitting winning proposals. They get practical tools to manage any bid process, ultimately leading to more successful and competitive bid submissions.

CSK BidMaster™ Program - Course Flyer

Session 1: Understanding the fundamentals of modern bid management

• Session 2: Taking the customer’s perspective
• Session 3: Developing your proposal plan and mastering the bid/proposal process
• Session 4: Planning and developing compelling content: The Storyline™ Approach
• Session 5: Tactical pricing and value creation
• Session 6: Truly compelling Executive Summaries
• Session 7: Producing the final proposal with maximum impact
• Session 8: Creating appealing proposal graphics
• Session 9: Successful negotiations for bidders
• Session 10: Powerful proposal presentations

For everyone in the bid/proposal space: for experienced professionals as well as for new hires

It is for everyone involved in proposal development, regardless of the industry (bid/proposal managers, writers, contributors, coordinators).

On-line and interactive

Modules are between 60 and 180 minutes, depending on the topic. Participants can either book the entire series (at a discounted rate) or select specific modules.

The format combines the cost benefit of a typical web-based solution with the advantages of an on-site training. As opposed to other typical online training concepts, it provides interactive access to a real trainer delivered over the web. This means participants can resolve issues in real time and comprehension and retention is increased. To compensate with the potential disadvantage of the fact that you might not be able to attend the session, we record all sessions for you so that you still have access to the same content, too.

Book Single Sessions or the Entire Series

Participants can either book the entire series (at a discounted rate) or select specific modules.

Note: In our broadcasting studio, we are using the most advanced tools and techniques to provide you with an outstanding webinar experience. This makes sure, you will be leveraging your preciouse time to acquire lots of best practices while enjoying each session.

Please contact us for dedicated courses for your organisation!

Digital Badge and Individual Course Certificate (PDF)

Upon completion of the curriculum, all attendees of the complete program will receive an individual Certificate of Participation as a PDF document. They will also be provided with a Credly Digital Badge to publicly prove your participation, at no further cost:

• Digital badges don’t expire.
• The authenticity of your achievement can be easily and instantly verified by third parties.
• Share your badge in your LinkedIn profile (under Licenses and Certifications) or on other major social media platforms, or in your CV/resume or email signature.
  
  

APMP CEUs/CPDs

Each session is eligible for 2 APMP CEUs/CPDs.

Please APMP's website to see how to collect and log your APMP CEUs/CPDs to maintain your certification. The complete program is valid for 22 CEUs/CPDs.

Optional: End-of-program assessment - Become a Certified BidMaster

As an option, participants of the entire program can sit the end-of-program assessment, free of charge. Successful candidates receive a Certified BidMaster™ Digital Badge and an individual Certificate of Achievement in PDF format. This exam is exclusive to attendants of this course curriculum.

To become a Certified BidMaster™, participants need to:

• Attend at least 70% of the modules as a live participant.
• Sit the 90 minutes end-of-training assessment and achieve at least Bronze level
• Submit a proposal text sample based on a given scenario

More details on the exam

Christopher S. Kälin is a global authority on bid and proposal management.

He gives public and corporate seminars, conducts live and virtual training programmes on how to win more business with convincing proposals and bid management best practices. He has worked with companies around the world to improve their success rate, creating over 50 billion dollars in business.

He was co-founder and chairman of the APMP DACH chapter and Regional Director for Europe/Africa. He is APMP certified at the Professional Level (CPP APMP) and is an APMP Approved Trainer. In 2013, he also received the prestigious Fellows Award.

He is the author of The Ultimate Bid and Proposal Compendium, the most comprehensive reference book in the bid and proposal space.